3 SEO Tips EVERY Entrepreneur Should Know To Increase Target Audience

by FYI Recruiting

Entrepreneurs Increase Your Target Audience With These SEO Tips

SEO Warrior









I’m an SEO warrior always looking for the most practical ways to rank in the search engines….

If you are like I am, then you are on your quest to figure out SEO to get more customers, and increase your business reach to your target audience.

You don’t want to get caught off guard and fall victim to Google, when they change their algorithms and decide they want to knock the cheese off your pizza…..

I like my CHEESE!

And if you like your cheese too, then you better be prepared, and understand SEO

I will tell you that SEO is dynamic, and ever changing….

What works today, might not work as well tomorrow, so make sure you are reading & learning up to date information.

Don’t go reading a blog post from 2011, and complain when the advice you followed doesn’t work.

Find recent information!

If you want to find out where to get the latest and greatest SEO tips, Check out David Howlett’s blog:


He puts things in a simple way that even newbies can understand. If I was doing a strictly SEO blog, I would model mine after his.

Ok, enough of tootin’ David’s horn, although he is great, let’s get back to SEO & you……

Is SEO Dead?


Is SEO dead like the archaic flip phone?

This is the question I hear often, and I must say that SEO is ALIVE & doing well!

If you want long-term rankings, rankings that will last….

You can follow the advice of Keith Sweat, and make them last forever…..

To make your rankings last, you need to follow the SEO tips below.

  1. Quality Content (that gets read) Is King

 high quality content is king!







First and foremost I will tell you to write for your target audience, and NOT for Google….

Stop being an optimization nerd, and stuffing your keyword all over the place..

This is now hurting you more than helping you. Don’t keyword stuff!

When you have great content, people will share it, and natural link building will occur.

Quality content is king as long as you have eye balls reading it…..

So what the heck is quality content, and how does it get you traffic?

Hold onto your seat because I am about to tell you.

Quality content is content that helps, entertains, provides value to the reader in your target audience (note, you might have content that does all 3! Toot Toot!)).

Content Marketing is using that quality content to acquire awesome customers.

For your SEO to be worthwhile, you need to have content that will make your ideal reader stop searching on a particular topic.

Does that make sense?

Ok, let me explain a little more….

The big G’s goal is to provide the most relevant content on page one so that when the user (the searcher) clicks on the site, their search will end because they will find great content of value on your site, therefore, getting the information they were looking for.

Content SucksIf your content sucks, you can rank first for your keyword, but it won’t matter much because the user will continue to search until they find value aka great content.

Once your content is great, now it’s time to get it seen!

The key is getting your awesome content out to your ideal readership:).

Don’t spend 4 hours writing a post that will never get read…..

You can begin starting to rank it & share it!

Getting your content in front of it’s intended readers…..


We will talk about the how shortly…

Before we talk about that, I wanted to take a minute to talk about on-page optimization of your site.

Now that the content is amazing, here’s what you need to do:

Make sure your on-page optimization is worth it’s weight in gold:

  • Again, don’t be an over optimizing nerd…use your keyword a couple times, but don’t stuff it in your content to the point that it is just too much…..think natural…my rule of thumb is write how you speak. You aren’t going to keep saying keyword, keyword, keyword…..people would look at you like you were CRAZY if you talked like that! LOL
  • Make sure to use internal links (2-4), and external link (atleast 1 to another high quality site)—link to your BEST stuff when interlinking
  • Stop putting blog posts in more than 1 category
  • No-index or get rid of crap content on your site
  • No-follow affiliate links if you have em’ (if you don’t know how, Google it!)
  • Check  Pingdom to make sure that your site speed is up to par.

Ok, so I know I gave a lot of information there, but the most important takeaway is before you get page 1 rankings, you need to make sure that your content is awesome, and that your site is optimized to the best of your ability.

2. High Quality Backlinks Rule

 HIgh Quality backlinks











I’m gonna be short and sweet here….

At the end of the day, the easiest way to rank your site is by having high quality backlinks pointing to your site.

When I say high quality, I mean having sites with a high PR (page rank) DA (domain authority), PA (page authority), and just plain popular authority sites that link back to you from pages related to the content you are writing about!


Did you get that???

You want backlinks from sites with high PR, DA, PA where the content is related to whatever it is you are writing about.

You want relevant high quality backlinks.

3. In 2014 Social Shares Carry Weight

seo tips social sharing












Google is definitely taking notice these days when your content is being shared in social media.

Social signals are a great way to get traffic to your site, and improve your SEO.

How do you get social shares?

Really this definitely goes back to tip #1….

Your content MUST be the BOMB! LOL

You can also build a trusted circle of people in your niche that will share your awesome content, products, ect.

Building relationships with others who love your content, and let them do what they do best, let others know;)

I could talk about social media strategies, but that is another post for another day.

Bottom line is, the more shares you get the better, and you want a strategy to get as many as possible.

Even with a brand new site like this one, I have started working on my social media strategy.

It’s never too early to start.

Once you have a few great pieces of content up, let the social media marketing begin!

There are over a billion users on social media daily, with my rough math, and that’s a lot of people!

Make sure that you pick the social media platform that is right for you and your business.

Basically, you need to know your audience, so you can provide them with the content that will help them that they will love enough to share.

Now What Are You Gonna Do?

seo tips take actionYou can be an SEO expert, and learn everything there is to learn about SEO, and none of it means crap…..

Unless, you use what you have learned to take action! Take action, and get to ranking your site!

Remember, no spammy links, no low quality junk……

Follow these tips to rank, and you will be laughing all the way to the bank!

Stay motivated, focus on producing great content, getting high quality backlinks, and your social media plan.

Take action, and you will be ranking in the search engines, and getting all the traffic you want to your site!

If you liked this post, or even just like Keith Sweat, please share it for me would ya?

Until Next Time……….

Remember, It’s NOT easy, but it IS worth it!

business time management From Kay Gambrell





-Kay “Helping You Market Online” Gambrell

“I Teach You How To Get More Customers For Your Business, & Make More Money Using The Internet!”

P.S. Questions? Find Me On Facebook….

P.S.S Just imagine how much traffic you are going to receive when you implement the SEO tips I’ve shared with you!